Welcome to ...
Audiovisual and Media Policies
Highlight:
Workshop on codes of conduct on
audiovisual commercial communications to children– 7 December 2009
Observing
Audiovisual On-demand Services in the European Union: market and regulatory
issues - Seminar on Tuesday 3 November 2009 - Read the presentations !
Public consultation on
"Content Online"
The
audiovisual sector directly employs over one million people in the EU. It also
plays a key social and cultural role - TV remains the foremost source of
information and entertainment in Europe, with most homes having a television
and the average European watching up to 4 hours a day. Audiovisual content is
also increasingly accessed through on demand services.
EU audiovisual and media policy is implemented in 4 ways:
- Regulatory framework - mainly the 2007 Audiovisual Media Services Directive, which aims to create an effective single European market for audiovisual media and amends the Television without Frontiers Directive, but also EU recommendations on protecting children/minors online and European film heritage.
- Funding programmes - e.g. MEDIA, to complement national systems.
- Other measures – e.g. to promote online distribution of content (content online and media literacy) and media pluralism.
- Action outside the EU - especially defending European cultural interests in the World Trade Organization.
The Commission also participates in the European Audiovisual Observatory.
For background details see the EU audiovisual policy information centre including an "A to Z of Audiovisual Policy", Legal documents, Case laws, Conferences, Reports, Studies and an access to relevant Links and Tender procedures.
