11 March 2015 at 16:00 CET

Please note that live viewing of this event may not be available in all countries, due to licensing agreements. The recording of this event will be available shortly after the webinar.

Today, conversations between friends are more likely to happen through social media than in person. This revolution in the way in which we communicate has brought people around the world closer together - a conversation is no longer restricted by distance or cost. It has empowered revolutions and it has transformed how we travel.

Opinions previously sought in person are now being sought online. Experiences shared around a table are now posted in your social media feed; sources of inspiration are no longer found in glossy magazines but through online communities.

Most business owners are aware of how social media has transformed their own lives but many struggle to get to grips with the way in which it can change their business. This seminar will cut through the noise surrounding social media and provide practical advice on how choose, use and manage social media to work in business.