Europe in My Region - Vratsa

As part of “Europe in my region”, regional communication campaigns are deployed around familiar places, and highlight EU-enabled ideas and initiatives that make a difference at the local level. These regional campaigns with an ultra-local flavour are created in partnership with the Regions.

In Vratsa from 15 July until 15 August 2022, these emblematic initiatives are promoted:

• Environmentally friendly urban transport: 22 new electric buses and trolleybuses
• Development and implementation of energy efficiency measures in multifamily residential buildings and schools

Vratsa – a gateway to a green future Vratsa is not only a gateway to the beautiful Vratsa Balkan, but also very similar to the majestic mountain. Like the Balkans, the city has always been modern, but now it is greener, healthier and cleaner. The renewed urban transport with zero emissions, the renovated schools, kindergartens and buildings in which we live contribute to this. In this way, every child in Vratsa learns how important the preservation of the nature is for a healthier and greener future. This is what our beloved city looks like today, thanks to the Municipality of Vratsa and the European Union.

In the communication kit that you can download on this page, you can find the campaign’s press release, visuals, texts, materials for social media.

Discover the regional campaigns in the regions on the map below