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New Study: On-pack information about expiry dates can change food waste behaviours in households

  • Author(s) Gertrude G. Zeinstra, Saskia Meijboom, Karen M. de Rosa Spierings, Geertje van Bergen

A recent study by Wageningen Food & Biobased Research, demonstrated that providing extra information about best-before dates (“Often good after date. Look, smell & taste”) and use-by dates (“Do not use after date”) on product packages has a positive effect on consumers’ intentions to use or discard expired foods. The current study aimed to extend these results to more realistic food management situations.

Name of organisation: Wageningen Food & Biobased Research

Contact email: backoffice.wfbr@wur.nl

Further information: https://www.wur.nl/en/newsarticle/on-pack-information-about-expiry-dates-can-change-food-waste-behaviours-in-households.htm#:~:text=A%20recent%20study%20by%20Wageningen,use%20or%20discard%20expired%20foods.

Date of publication: 2023-09-01

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Does extra on pack information impact consumers' understanding of expiry dates and food waste behaviour?

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