The European Week of Sport aims to promote sport and physical activity across Europe. The Week is for everyone, regardless of age, background or fitness level. This week aims to inspire Europeans to #BeActive on a regular basis and create opportunities in peoples’ everyday lives to exercise more. To get Europe moving in a fun way, a contest will be held with sportive challenges to complete. The #BeActive challenges (hereafter referred to as the “contest”) are organised by the European Commission (EC).