Employment, Social Affairs & Inclusion


The European Alliance for Apprenticeships is a multi-stakeholder initiative steered by the European Commission. The originator of the pledge is solely responsible for implementing the actions outlined in the pledge.

Author:emh group
Country:United Kingdom
Start Year:2013
Contact:Chris Swaine, Learning and Development Manager
Types of organisation:Companies and business organisations

As one of the largest social housing providers in the East Midlands, UK, emh group has a social, moral and commercial interest in supporting our residents into skilled work. We will do this in a number of ways:

Supporting Small and Medium sized Enterprises (SMEs)

In view of 85% of jobs across Europe being provided through SMEs, many of them micro-businesses, we will:

  1. Through our procurement processes, continue to encourage SMEs who apply for contracts with us to take on an apprentice.
  2. Work with our supply chain contractors to develop support mechanisms to take on an apprentice, including mechanisms to reduce bureaucracy.
  3. Work with business organisations that support SMEs; such as Chambers of Commerce, ‘Business in the Community’ (BiTC), local Authority Councils and Local Enterprise Partnerships.
  4. With our partners, help to design and host events that promote the value of apprenticeships and traineeships.
  5. Develop and share innovative and business led delivery models that recognise and acknowledge the true contribution that businesses make to high quality apprenticeships.

Transversal Skills

In order for our apprentices and trainees to develop ‘transversal skills’, such as the ability to think critically, take the initiative, problem solve and work collaboratively, we will:

  1. Ensure wider ‘learning and ‘development’ opportunities and project work allowing them to grow and mature not only as individuals, but also as part of a team to develop:
    • a. Effective written and oral communication skills.
    • b. Team working skills.
    • c. Digital literacy and capability skills in the workplace.
    • d. Confidence building.
    • e. Entrepreneurial and innovation skills.
  2. Share our models and adopt best practice.
  3. Create environments which inspire and motivate our apprentices and trainees to be the best that they can be.

Promoting sustainable partnerships

In order to promote apprenticeships and traineeships to our tenants, the communities in which we operate and to other businesses, we will:

  1. Work with local schools and colleges to promote the value of apprenticeships and traineeships.
  2. Support career events, job skills training, talks and presentations.
  3. Offer work placements and school or college visits.

Developing the right skills

In order to bridge mismatches between what VET providers, businesses and young people expect in terms of skills development and provision, we will:

  1. Work with VET providers to understand the skill requirements of our business and where necessary that of our supply chains.
  2. Provide learning opportunities for staff that support our apprenticeship and traineeship schemes, in areas such as coaching, mentoring and quality assessment.
  3. Try to provide real world / life projects for our apprentices and trainees, and support their continued ‘learning’ and ‘development’.
Area of action: Supply
Area of action: Image

To be successful, we believe that support is required from a number of stakeholders: the learner, the business, the VET provider(s) and other social and community stakeholders.

The other key partner is the Government which must provide a conducive environment which acknowledges the contribution that businesses make to high quality learning.

emh group will work with EAfA, VET providers, businesses, Apprentices, Trainees, UK Government. Other key stakeholders and partners across the UK and Europe where possible.

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