Employment, Social Affairs & Inclusion


The European Alliance for Apprenticeships is a multi-stakeholder initiative steered by the European Commission. The originator of the pledge is solely responsible for implementing the actions outlined in the pledge.

Author:Bertelsmann SE & Co. KGaA
Start Year:2017

Marc Sundermann, Head of the Brussels Liaison Office and Vice President Government Relations.


Jana Walter, Office Manager.  Jana.Walter@bertelsmann.de


Types of organisation:Companies and business organisations
Description:- Bertelsmann is committed to constantly updating its dual training system to the highest standards and in particular to the requirements of the digital transformation and the global economy.
- Bertelsmann places high importance on language skills and will continue to offer language training modules through dedicated online training, i.e. English, Spanish, Mandarine.
- Bertelsmann will act as an ambassador of the dual training system and offers its support and expertise to promote apprenticeships in other companies throughout the EU. Other companies could benefit from our unique set up of combining theory and practice within the company/locally.
- As part of this, the representative committee of Bertelsmann’s apprentices welcomes the exchange with apprentices from other EU countries for the purpose of sharing information and experience.
- An exchange of apprentices between Bertelsmann and other companies is generally possible but has to be checked in individual case.
Short company / organisation description:Bertelsmann is a media, services and education company that operates in about 50 countries around the world. It includes the broadcaster RTL Group, the trade book publisher Penguin Random House, the magazine publisher Gruner + Jahr, the music company BMG, the service provider Arvato, the Bertelsmann Printing Group, the Bertelsmann Education Group, and Bertelsmann Investments, an international network of funds. The company has 117,000 employees and generated revenues of €17.1 billion in the 2015 financial year.
Bertelsmann has a long tradition in training apprentices. Bertelsmann started its private vocational college in 1962. The Bertelsmann vocational school plays an important role within the dual training programme and is a unique feature of an internationally operating company. Practical and theoretical training are conducted in parallel every week. The theoretical training consists of 12 hours of instruction in the Private School for Business and Technology. On average, the apprentice experience seven placements in different departments and divisions. They usually spend three to six months in the various departments.
In 2016 in Germany alone, Bertelsmann and its divisions provided training in 41 recognized training programmes to 946 apprentices. Dual vocational apprenticeships exist also in UK and Spain.
Area of action: Quality
Area of action: Image
Partners:Bertelsmann Corporate and its divisions are committed to the Alliance for Apprenticeships.

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