The new UNHCR campaign is intended to communicate that the current refugee crisis is no different than times in the past when Central and Eastern Europeans sought asylum in other countries.
“Through the campaign, UNHCR wishes to draw attention to the fact that when people are forced to leave their homes to save their lives and their loved ones, they have no choice. In the recent past, there were many Czech refugees, today people from other parts of the world are seeking safety … Czechs were generously given refugee status in other states in the past, they now have the chance to help others”, UNHCR says on its website.
The campaign will use various media such as print, video and radio spots to tell three stories from the communist era.
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