Aim & Context
The objectives of the project were :
Awareness raising activities concentrated on informing about gender stereotypes and sexism online as well as changing attitudes towards prevention and elimination of cyber violence against women and girls. The campaign took place from September 2018 to November 2019. Its main outputs are TV spots, with actors from the Slovenian teen movie Gajin svet, raising-awareness on the existence of cyber violence against women and girls and video clips presenting four most common forms of cyber violence against women and girls.
Capacity-building programmes for young people, policy-makers, the media, youth workers, trainers, teachers and other school workers, social workers, NGOs, Police and Justice professionals and preparation of methods and tools for a gender-sensitive approach on the prevention of cybervaw were the key outputs of the project's activities.
Development of the mobile app Click-Off as a learning tool for young people, (potential) victims, groups at risk, parents, (potential) perpetrators and witnesses. It is the first app of its kind developed in Slovenia that, among other things, includes measures for improved online security and safety, and steps for dealing with cyber violence and abuse by showing current articles, videos and quizzes. The mobile learning app was promoted through the project, applicant and partners' webpages, other relevant social network communication tools, PR activities, awards and social media campaign.
The exchange of experiences, good practices and networking was established between Slovenia and certain European countries (Denmark, Austria, Iceland, Netherlands and Greece) with experience on the prevention of cyber violence and harassment in a gender-sensitive way with the aim of transferring applicable practices and/or other measures to create a safe online environment for (potential) victims of such violence. With these activities, the project also contributed to promoting and further developing EU policy goals and strategies in the field of gender-based violence and promoting gender equality legislation.
First national survey which systematically researched cyber violence as a form of violence against women among youth, their attitudes, experiences and knowledge was carried out involving more than 5000 Slovenian young people (12 to 19 years old).
Through 180 workshops, 3349 primary and secondary school pupils were made aware and educated about cybervaw from a gender perspective, its forms, consequences, ways to address and prevent it and where to turn for help and report it.
Teachers and other school workers, youth and social workers gained the know-how to address and tackle cyber violence and harassment from a gender perspective. A practical tool for professionals working with youth (trainers kit containing a lesson plan and educational module) was developed to implement workshops and discuss the topic among primary and high school students.
An online learning tool – the mobile app - was developed in order to contribute to awareness-raising and greater knowledge about cyber violence and harassment among young people and their parents. The app also provides an educational module for the implementation of workshops in schools and other school awareness raising activities on cyber violence.
Thanks to the set of recommendations produced, media professionals and policy-makers gained the know-how to portray and address the issue of safety on the internet from a gender perspective in order to make the internet a safer place for women and girls.
Police and Justice professionals gained know-how to work together in order to better detect, investigate and prosecute cyber violence and harassment against girls and women, and provide assistance and support to victims of this type of violence.
Through various awareness-raising activities, the important message that cyber violence is a form of violence against women and that, if we want to achieve positive change, we need to see abuse for what it is, the responsibility of the perpetrator, was communicated. The feedback was positive, and the message well accepted.
The professionals involved (Justice, Police, media professionals, policy-makers, teachers and other school workers, trainers, social workers, NGOs and youth workers) acquired knowledge and know-how to become aware of and to address cyber violence from a gender perspective within their professional activities.
Young people and their parents acquired knowledge and know-how to better deal with the phenomenon of cyber violence against women and girls and awareness was raised on the necessity of not being a bystander, but an “upstander”.
Important messages were sent to the general public, as well. With well-planned awareness-raising activities, not only a vast audience was reached, but also the important message of the project was communicated:
Instead of telling women and girls to go offline if they don't want to be abused, we need to refocus our efforts and tell perpetrators to stop abusing them, and what kind of behaviour constitutes cyber violence.