network marketing

Description

The specific marketing strategy that focuses on direct marketing and the sale of products to acquaintances or people in their network. This strategy also includes the recruiting of other people to be sales representatives and to represent the company.

Alternative label

  • direct marketing

  • multi-level marketing

  • marketing network

  • MLM

Skill type

  • knowledge

Skill reusability level

  • occupation specific skills and competences

Essential skill/competence of

Status

released

Concept URI

http://data.europa.eu/esco/skill/4e8ad2b8-d80c-4701-91aa-cd874142ef2d