promotion manager

Description

Promotion managers plan and implement the implementation of promotional programs in the point-of-sale of products. They coordinate all efforts from personnel, below-the-line (BTL) advertising material, and conventional advertising efforts in order to raise awareness of a specific promotion.

Alternative label

  • promotion director

  • sales promotion manager

  • promotions manager

  • promotions coordinator

  • promotions director

  • marketing and promotion manager

  • advertising and promotion manager

  • promotion coordinator

Regulatory aspect

To see if and how this occupation is regulated in EU Member States, EEA countries or Switzerland please consult the Regulated Professions Database of the Commission. Regulated Professions Database: http://ec.europa.eu/growth/single-market/services/free-movement-professionals/qualifications-recognition_en

Hierarchy

Essential skills and competences

Essential Knowledge

Optional skills and competences

Optional Knowledge

Status

released

Concept URI

http://data.europa.eu/esco/occupation/d954fd71-0e2f-4cf9-85f0-c040fa6cbda9