Researchers, engineers, entrepreneurs, innovators, students and other creative individuals have until 10 May to suggest a relevant, appealing and catchy name for the new EU research and innovation programme which will be introduced post-2013. The competition launched by the European Commission today is linked to the ongoing stakeholder consultation on the Commission's Green Paper on the new programme, which will be at the core of the Innovation Union initiative and of the Europe 2020 Strategy. The Commission is proposing a smarter way to support researchers and innovators in Europe – so as to further boost excellence and to help ensure that good ideas reach the market and generate sustainable economic growth and new jobs. The new programme will be based around a "Common Strategic Framework" with different types of funding brought together in a coherent and flexible manner. This will make it possible to better align research funding to addressing global challenges and to making a central contribution to the EU's overall Europe 2020 strategy. Needless red tape will be cut out and participation made simpler. So the Commission is looking for a new name and enlisting the help of distinguished judges to draw up a shortlist of possibilities from the suggestions received. Those will then be put to an online vote.