The Commissioner for Digital Economy and Society Mariya Gabriel received from representatives of online platforms and the advertising industry individual roadmaps to put in practice the self-regulatory Code of Practice to fight online disinformation, published on 26 September 2018.
The Code of practice is a self-regulatory set of commitments that platforms and trade associations representing advertisers and the advertising industry will apply to fight disinformation on a voluntary basis.
Google, Facebook, Mozilla and Twitter presented detailed individual roadmaps containing concrete actions showing how they plan to extend their tools against disinformation ahead of the EU elections. These include transparency tools for political advertising, repositories, training for political groups and electoral authorities, European election centres and stronger cooperation with fact-checkers.
The trade associations EACA, EDIMA, IAB Europe, UBA and WFA have also signed the Code of Practice, committing to uphold the objectives of the Code of Practice.
Commissioner for Digital Economy and Society Mariya Gabriel said: “I am very pleased with the steps we have taken today. This is a win-win situation, not just for the actors involved in this system, but also for society. Cooperation between fact-checkers, online platforms and the advertising industry will help effectively fight disinformation. By working together with the platforms and the advertising industry, we have a real chance to look brightly ahead of the European elections next year.”
The Commission will actively support and monitor the steps and effectiveness of these roadmaps ahead of the EU elections and expects an efficient and effective implementation of the Code of Practice.
For more information
- Online platforms and advertising industry roadmaps to implement the Code of Practice on Disinformation;
- the Code of Practice on Disinformation
- Factsheet on Tackling on the spread disinformation online
- Tackling online disinformation - Press release April 2018
- EU vs Disinformation campaign