Broadcasters are increasingly offering their broadcasts online. However, their online programming often remains unavailable in other Member States than their Member State of origin even if there could be a potential high interest (for instance because of the language).
The current complexity in the clearing of rights (i.e. obtaining right holders’ authorisations) makes it difficult for these services to develop across borders. As part of its proposals to modernise copyright rules in the EU and adapt them to new online reality, the Commission aims at making it easier for broadcasters to clear the rights and facilitate licencing to the benefit of all Europeans.
At the same time, the Commission has taken into account the important role the territorial exploitation of audiovisual content plays for the financing model of the European audiovisual sector. It will be fully up to the right holders – broadcasters and producers – to either allow such access or not.
The Improving access to Audio-Visual programmes across the EU factsheet (.pdf) gives an overview of the most important facts and figures.