The Public Consultation on Directive 2010/13/EU on Audiovisual Media Services (AVMSD) - A media framework for the 21st century, took place from 06/07/2015 to 30/09/2015.

Objectives of the Public consultation

The public consultation is part of the Regulatory Fitness and Performance Programme (REFIT) evaluation of the Audiovisual Media Services Directive (AVMSD). Its objective was to gather evidence and views on the effectiveness of the AVMSD and its revision in 2016, as announced in the EU Digital Single Market strategy.

Who replied to the Public consultation?

The Public consultation gathered a total of 434 replies (with 372 respondents replying as organisations and 62 as individuals). The participation from stakeholders was overall balanced.

Preliminary trends observed in the Public consultation

Without prejudice to the results of the analysis of the Public consultation, the following trends can be observed overall:

  • Convergence of views regarding the need for possible changes of the rules on the scope of application of the Directive as well as on the independence of national regulators.
  • Support for maintaining the status quo as regards the country of origin principle; must-carry/findability; accessibility for persons with disabilities; listed events, short news reports and right of reply.
  • No clear consensus on commercial communications, protection of minors and promotion of European works.

Next steps

The Commission is carrying out an in-depth analysis of the replies to the Public consultation. A full report will be published online in due course. The results will feed into the REFIT evaluation of the AVMSD and the Impact Assessment accompanying the legislative proposal in 2016.


Below you will find links to the contributions of the following categories of participants

See the announcement and some questions & answers.