Train two million Europeans in crucial digital skills in order to help businesses, entrepreneurs, non profits, developers, creators, cultural organisations and students succeed online.

Renewed 2016 Google pledge

Google has announced in February that it has reached its goal of training one million people by 2016 and are now committing to train another million Europeans on digital skills by the end of 2017 (two million Europeans in total). This pledge will be implemented through Google's landmark initiative, A Growth Engine for Europe.

In June 2013 Google joined the Grand Coalition for Digital Jobs and made an ambitious pledge. By the beginning of 2015 not only had they implemented their pledge successfully but they also exceeded their initial commitments. In March 2015 Google renewed their pledge and committed to train up to one million Europeans by 2016 and succesfully fulfilled it.

Progress report on 2015 Google pledge

Online Digital Skills Training Platform across the EU

  • To achieve its one Million pledge, Google launched a digital skills online training platform.
  • The platform provides users with a bespoke training path, based on their needs and interests and delivers digital knowledge in a rich and interesting way through bite-sized videos, with the help of everyday experts: real-life business owners.
  • This learning platform is the ‘online engine’ that powers Google's local digital skills programmes in Europe.
  • It is available in 12 countries (UK, France, Italy, Germany, Sweden, Denmark, Greece, Luxembourg, Poland, Bulgaria, and Hungary) and will be launched in 20+ more by the end of 2016.

Tackling export and unemployment

In Italy, Google is running two digital skills programmes:

  • Made In Italy through which they have helped 80 000 traditional businesses develop their export skills and
  • Crescere in Digitale, Google's partnership with Minister of Labour which was launched in the Summer of 2015 and offers 3000 internships to unemployed youth.

The results of the Crescere in Digitale programme have been very good so far:

  • More than 41 000 unemployed young people enrolled in the program
  • More than 24 000 unemployed young people were trained
  • 3000 graduates
  • 1500 SMEs are offering internships
  • 104 internships have been assigned

Other Local Digital Skills Programmes

  • Weltweit Wachsen in Germany inspires and equips businesses to explore new markets through the web by providing them with the right export tools. 854 000 SMEs have used Google's export tool so far, and have trained 80 000 SMEs.
  • Activate in Spain helps build the next generation of digital experts, equipping them with the skills needed to succeed in the local economy. 94 000 students have been trained, 4 out of every 10 students have started or developed their own project.
  • Digital Garage in the UK where Google helps businesses enhance their digital presence through both online and personalised face-to-face trainings in different cities.
  • Google Pour les Pros in France where we support SMEs growth via digital trainings at their shops, matching them with young graduates. We have trained / mentored 29 000 SMEs
  • Grow Greek Tourism Online in Greece where Google helps travel companies get online via face-to-face trainings and specific digital skills training via their online hub
  • Internetowe Rewolucje in Poland where Google helps Polish SMEs grow online through digital skills education, creating a digital experts ecosystem.
  • Success Online & Digital Akademin offers SMEs in Denmark and Sweden trainings that help them improve their digital presence.

Google for entrepreneurs

Campus: Campus Madrid and Campus Warsaw opened their doors, welcoming over 11 000 new members. Campus London grew to 52 000 members, and piloted new programs such as Founders over 50, helping seasoned professionals turn their ideas into viable businesses. Over 6 700 people participated in programmes at Google's European Campuses in 2015.

Along these Google-operated spaces, Google for Entrepreneurs (GFE) partners with a number of leading independent tech hubs in major European ecosystems.

In addition to their existing partners in Berlin (Factory) and Paris (NUMA), since mid-2015 GFE has launched partnerships with Epicenter in Stockholm and Dogpatch Labs in Dublin, and announced a deep collaboration with The Next Web in Holland, who will be launching their Amsterdam space later in 2016.

GFE has also expanded its partnership with TechHub, the startup co-working community, to include their locations in Riga and Bucharest.  Startups in each of these partner spaces can access GFE content and programs, including GFE Exchange, their International Demo Days and Blackbox Connect, their partner-led residential immersion program in Silicon Valley.

Computer Science Education

In 2015 Google worked with 140 STEM (science, technology, engineering and math) and computer science education organisations across Europe. This had an impact on 51 031 young people and 17 369 teachers in 2015, as part of Google's suite of CS Education programs (RISE, CS4HS etc). Student outreach focused on three specific groups, girls, children from lower socioeconomic backgrounds and ethnic minorities. Google supported 140 EU organizations.


31 January 2014
Last update: 
9 May 2017
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