The Alliance to better protect minors online is a self-regulatory initiative aiming to improve the online environment for children and young people. The framework of the Alliance is set in a Statement of Purpose, announced during Safer Internet Day 2017.

The Alliance to better protect minors online is a self-regulatory initiative aiming to improve the online environment for children and young people. Following the European Commission's invitation to come together and take part in a joint effort, leading ICT and media companies, NGOs and UNICEF officially launched the Alliance on Safer Internet Day 2017.

This multi-stakeholder platform is open to new members and builds on the previous work of the CEO Coalition. The companies will address emerging risks that minors face online, such as harmful content (e.g. violent or sexually exploitative content), harmful conduct (e.g. cyberbullying) and harmful contact (e.g. sexual extortion).

The framework of the Alliance is set in a Statement of Purpose, which introduces nine actions under three main strands:

User-empowerment:

  1. Identifying and promoting best practice for the communication of data privacy practices;
  2. Providing accessible and robust tools that are easy to use and to provide feedback and notification as appropriate;
  3. Promoting users’ awareness and use of information and tools to help keep themselves safer online and of their responsibility and duty to behave responsibly and respectfully towards others and foster trust, at the same time promoting minor’s digital empowerment;
  4. Promoting use of content classification when and where appropriate;
  5. Promoting the awareness and use of parental control tools.

Enhanced collaboration:

  1. Intensifying cooperation with other parties such as Child Safety Organisations Governments, education services and law enforcement to enhance best practice-sharing;
  2. Identifying emerging developments in technology such as connected devices and, with the support of the Commission, engage with other parties who also have a role to play in supporting child safety online.

Awareness raising:

  1. Supporting the development of awareness-raising campaigns about online safety, digital empowerment, and media literacy through both ad hoc and ongoing initiatives;
  2. Promoting children’s access to diversified online content, opinions, information and knowledge.

Companies are committed to complement the action plan with individual commitment according to their business activity. The initiative will be assessed through an independent and transparent review after 18 months from its launch.

Company signatories

ASKfm, BT Group, Deutsche Telekom, Facebook, Google, KPN, The LEGO Group, Liberty Global, Microsoft, Orange, Rovio, Samsung Electronics, Sky, Spotify, Super RTL, TIM (Telecom Italia), Telefónica, Telenor, Telia Company, Twitter, Vivendi, Vodafone.

Associated

BBFC, Child Helpline International, COFACE, eNACSO, EUN Partnership, FOSI, FSM, GSMA, ICT Coalition, NICAM, Toy Industries of Europe, UNICEF.

Published: 
7 February 2017
Last update: 
7 June 2017
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