Digital Agenda for Europe
A Europe 2020 Initiative

Digital Action Day Programme

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Every European Digital, Every Sector Digital.
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8.30 – 10.00: Registration and welcome coffee

Morning session - Plenary

Watch video recordings of the morning session

Part 1: Introduction and keynote speeches

10.00 - 10.05:Opening by the moderator, Ann Mettler, Executive Director and co-founder of The Lisbon Council

10.05 - 10.15: Keynote speech by Neelie Kroes, Vice-President of the European Commission

10.15 - 10.25: Video message on behalf of the Italian Presidency by Sandro Gozi,  Secretary of State for European Affaires, Italy

10.25 - 10.40: A view from outside Europe on digital transformation and disruption by Jeremy Rifkin, President of The Foundation on Economic Trends, USA

Part 2: Telling the stories of the digital transformation

10.40 - 10.55: Automotive/car sectors in Europe. New models for consuming and automated manufacturing
Dr Volkmar Tanneberger, Head of electrical/electronics development, Volkswagen brand

10.55 - 11.10: Adapting disruption in the media sector: Lessons learned and next steps
John O'Donovan, CTO, Financial Times

11.10 - 11.25: Transforming traditional tourism industry
Gillian Tans, COO, Booking.com

11.25 - 11.40: Developing new disruptive digital business models
Nicolas Brusson, COO and co-founder, Blablacar

11.40 - 11.50: Making digital policy in Europe: What needs to change - transformation and accepting a changed reality
Guy Levin, Executive Director of Coadec and policy columnist of Tech City News

11.50 - 12.10: Voices of the next generation: Actions for the future, co-moderated by Julie Cullen, Young Advisor to Vice-President Kroes
Amy Mather, European Digital Girl 2013, and Jordan Casey, CEO, Casey Games

12.10 – 12.30: Closing of morning session by the moderator and Q&A with the audience

12.30 – 14.00: Lunch break

Afternoon session - Work sessions, Plenary debate and Closing

Part 3: Work sessions

14.00 – 16.00: Parallel work sessions

  • Work session 1 (see videos) - Traditional industry, digital and data strategies: How to get maximum benefits from disruptive ICT developments? (#DAD14industry)
  • Work session 2 (see videos) - SMEs going digital, entrepreneurship and Startup Europe: How to stimulate transformation and scaling up of traditional companies as well as creating the conditions for disruptive new companies (#DAD14sme)
  • Work session 3 (see videos) - Public sector and cities also go digital: What are the solutions for smart government and smart cities? (#DAD14smart)
  • Work session 4 (see videos) - Transforming the traditional media sector: How to succeed in a strongly disruptive situation? (#DAD14media)
  • Work session 5 (see videos) - How to ensure that Europe has the digital skills to succeed in transforming all economic sectors for the digital age? (#DAD14skills)
  • Work session 6 (see videos) - Making it in the Digital Single Market: Overcoming challenges and impact of internet 'gatekeepers'? (#DAD14dsm)

16.00 – 16.15: Coffee break

Part 4: Debate and closing

Watch video recordings of the debate

16.15 – 16.25: Introduction by the moderator, Ann Mettler

16.25 - 16.50: Feedback on digital actions from the work sessions rapporteurs

16.50 - 17.50: Debate on future policy actions with institutional, business and consumer representatives and the audience

  • Markus Beyrer, Director-General Businesseurope
  • Arnis Daugulis, Deputy State Secretary for ICT, Ministry of Environmental Protection and Regional Development of Latvia, Latvian Presidency
  • Monique Goyens, Director-General BEUC
  • Robert Madelin, Director-General, European Commission, DG CONNECT
  • Catherine Stihler, Vice-Chair of Internal Market and Consumer Protection Committee, European Parliament

17.50 - 18.00: Closing by Vice-President Neelie Kroes with the Digital Champions and Young Advisors

Social reception

18.00 - 20.00: Social reception

20.00: End of event

See also the Programme at a glance.

Last updated on 19/05/2015
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