The rapid development of China's public diplomacy: what does it mean for Europe?

The rapid development of China's public diplomacy: what does it mean for Europe?

Thu, 25/02/2016 - 01:02

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On 13 January 2015, Madariaga - College of Europe Foundation organised a lunch seminar: "The rapid development of China's public diplomacy: what does it mean for Europe?", on occasion of the launch of the book China's Public Diplomacyby Ingrid d'Hooghe and Brill Nijhoff.

>) to this seminar were:

  • Ingrid d’Hooghe, Senior Research Associate, The Clingendael Institute
  • Damien Helly, Deputy Head of programme Strengthening European External Action, European Centre for Development Policy Management (ECDPM), one of the experts of the "Preparatory Action"
  • >J i Rong >, Deputy Director, Press and Communication Section, Chinese Mission to the EU
  • Walter Zampieri, Head of Unit, Culture policy and intercultural dialogue, DG Education and Culture, European Commission

On this occasion, Damien Helly delivered a presentation on the implications for Europe of China's public diplomacy. Here are his key messages:

  • Cultural relations are important - the EU should invest to become an enabling power, an interpreter and a ‘composer’;
  • The EU should act as a block with an external cultural strategy and use subsidiarity in cultural relations beyond the traditional public diplomacy model;
  • There should be continued investment in exchanges, scientific cooperation and co-working to compose new common spaces between EU and Chinese counterparts;
  • The EU should create a European Foundation for external cultural relations at arm’s length from the EU institutions and Member States.