The Digital Single Market strategy is made up of three policy areas or 'pillars'
Europeans often face barriers when using online tools and services. This is even though the EU has spent decades bringing down those barriers "offline".
Fragmentation and barriers that do not exist in the physical single market are holding the EU back. In a Digital Single Market, there are fewer barriers, and more opportunities: it is a seamless area where people and business can trade, innovate and interact legally, safely, securely, and at an affordable cost, making their lives easier.
But at present, markets are largely domestic in terms of online services. Only 7% of EU small- and medium-sized businesses sell cross-border. This needs to change – putting the single market online.
The Juncker Commission's aim is to create a Digital Single Market, where the free movement of goods, persons, services and capital is ensured — and where citizens and businesses can seamlessly and fairly access online goods and services: whatever their nationality, and wherever they live.
The Digital Single Market could contribute €415 billion to the European economy, boosting jobs, growth, competition, investment and innovation. It can expand markets and foster better services at better prices, offer more choice and create new sources of employment. It can create opportunities for new start-ups and allow existing companies to grow and profit within a market of over 500 million people.
A completed Digital Single Market will also ensure that Europe maintains its position as a world leader in the digital economy, helping European companies to grow globally, and transforming our public services.
- Rapidly concluding negotiations on common EU data protection rules.
- Giving more ambition to the ongoing reform of telecoms rules.
- Modifying copyright rules to reflect new technologies, and to make them simpler and clearer.
- Simplifying consumer rules for online purchases.
- Making it easier for innovators to start their own company.
- Boosting digital skills and learning.
- Enjoying the same online content and services regardless of the EU country we are in.
More information on the Digital Policy website