EU Agriculture Commissioner Dacian Cioloş will visit Japan (Nov 10-12) and South Korea (Nov 12-14) next week, participating in a range of events to publicise and promote EU quality agriculture products.
Part of his visit will be alongside a delegation of European business leaders, to help establish trade contacts and foster exports.
The value of EU agri-food exports to Japan (€5.2 billion) and Korea (€1.8 billion) has grown respectively by +26% and + 63% in the past 5 years, especially for quality products.
Speaking ahead of the trip, Cioloş said: "These are important markets with a strong appreciation of quality food products and therefore with significant potential for growth. I remain optimistic that agri-food sector exports have a major role to play in generating EU growth and aiding economic recovery and so I'm delighted to have the chance to promote our culture, traditions and the wonderful tastes of European food in Asia."
Commissioner Cioloş will also have a series of bilateral political meetings in Tokyo and Seoul, and will visit rural areas in both countries with the respective Ministers of agriculture.
Following these visits, Commissioner Cioloş will team up with High Representative Catherine Ashton and Commissioners Piebalgs and Tajani at the EU-Myanmar Taskforce on November 15 in Nay Pyi Taw.