Incorporated Family of Companies (privately owned)
II - In-house lobbyists and trade/business/professional associations
Companies & groups
Elm Street, 6885
Ms Anne-Marie Poliquin
General Councel Mars Europe
Mr Fritz Schroeder-Senker
Corporate Staff Officer Public Affairs Europe
Mars is a family owned company with more than 70,000 associates in 365 locations across 71 countries committed to delivering the best quality in chocolate products, teas and coffees, wholesome food, pet care, gum and confections. Mars' products include global iconic brands such as: PEDIGREE, WHISKAS, ROYAL CANIN, BANFIELD PET HOSPITAL, M&M'S, SNICKERS, MARS, EXTRA, ORBIT, UNCLE BEN'S. Mars'net sales in 2013 were more than $ 33 billion. The business purpose, first expressed by Forrest E. Mars, Sr. in the early 1930s, is to create mutual benefits for all stakeholders. Mars' work and engagement is based on five principles namely quality, responsibility, mutuality, efficiency and freedom.
Circular Economy Package, particularly the Waste Framework Directive and Packaging and Packaging Waste Directive
Food safety (contaminant additives)
EU Joint action on Childhood obesity
The main EU initiatives that Mars follows and engages in is EU food law, environment (e.g. sustainable production and consumption), agriculture (e.g. CAP), development and trade
100%: 1 75%: 2 50%: 1
We do not count staff with less than 25% FTE on lobbying.
|No accredited persons|
World Federation of Advertisers (WFA)
01/2014 - 12/2014
400,000 € - 499,999 €
The financial declaration does not take into account membership fees for trade associations in order to avoid double counting of budgets.
By its registration the organisation has signed the Transparency Register Code of Conduct.