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    Profile of registrant

Ogilvy Group

Identification number in the register: 81904791851-37
Registration date: 16/06/2009 17:01:28

The information on this entity was last modified on: 12/05/2015 10:54:45
The date of the last annual update was: 12/05/2015 10:54:45
Next update due latest on: 12/05/2016

    Registrant : Organisation or self-employed individual

Ogilvy Group


Société Anonyme (S.A.)

    Section of registration

I - Professional consultancies/law firms/self-employed consultants

Professional consultancies

    Contact details

Cantersteen, 47
Brussels 1000

(+32)02 545 6600

    Person with legal responsibility

Mr  Emile Van Popering

Financial Director

    Person in charge of EU relations

Ms  Tina Bielawska

Project Director

    Goals / remit

Ogilvy & Mather is a leading global, multi-disciplinary communications consultancy operating in 120 countries (450 offices).

In Brussels, Ogilvy Group (the Belgian affiliate of Ogilvy & Mather) provides strategic, integrated public affairs and advocacy services to clients - corporations, trade associations and coalitions, governments, regions, international organizations - to effectively interact with the European institutions and EU opinion leaders. We are also the public affairs hub of Ogilvy & Mather Group's 49-office European network and a focal point for pan-European and global campaigns.

Integrated Creative Communications
Ogilvy PR/Brussels is a full-service, strategic communications consultancy. We are the European Union (EU) communications hub in Europe and a focal point for pan-European and global communications campaigns. We also provide strategic public relations and communications services for local and global brands. Close to the EU institutions, decision makers and opinion leaders in the EU, our unique vantage point enables us to advise clients on EU political and regulatory developments affecting the wider European market, whatever the sector, whichever the issue.

Public Relations
Our multinational, multicultural PR team has deep knowledge of how to navigate the European political arena and steer through strong and diverse cultural influences to meet the client’s desired goal. Whether it is approaching institutions like the European Commission, Council of the European Union and European Parliament, or tailoring messages to match the local culture, Ogilvy PR/ Brussels is a cornerstone in the network’s global PR offering. Select clients include the European Commission, the European Parliament, the Foundation for European Progressive Studies, the Innovative Medicines Initiative, and the Lance Armstrong Foundation.

Public Policy Communications
Our public policy team provides public policy/institutional clients with a one-stop communications resource for a wide range of communications campaigns and projects. Using the full array of creative communications tools, we deploy Ogilvy PR’s tried and tested consumer communications and social marketing techniques to help our public sector clients communicate effectively with citizens.

Corporate and Consumer PR
The corporate and consumer PR team offers strategic communications advice to a wide range of clients, covering corporate positioning, reputation management, corporate social responsibility, stakeholder engagement, crisis communications, media training, media relations and high-level events.

Ogilvy & Mather is a WPP company (NASDAQ: WPPGY), one of the world's largest communications services groups.

  • European
  • global
  • national
  • regional/local

    Specific activities covered by the Register

environment, energy, digital







Our public relations offer includes the following services: EU and pan-European advocacy outreach, reputation-building campaigns, stakeholder and NGO engagement, strategy and campaign design, messaging development, coalition and network building, intelligence gathering and monitoring, issue management and policy analysis, stakeholder and issue audit, organization of policy events, workshops, media relations, digital and social media strategies, perception audit, crisis communication, litigation communication, PA and EU training.

We have specific expertise in the following sectors: environment and sustainability, energy, transport, healthcare, agro-food, internal market and competition, IT and new technologies, security and defense, sport governance and trade.

    Number of persons involved in the activities described in the box above

50%: 1   25%: 2



    Persons accredited for access to European Parliament premises

No accredited persons

    Fields of interest

  • Agriculture and Rural Development
  • Audiovisual and Media
  • Climate Action
  • Communication
  • Competition
  • Consumer Affairs
  • Culture
  • Customs
  • Development
  • Economic and Financial Affairs
  • Education
  • Employment and Social Affairs
  • Energy
  • Enlargement
  • Enterprise
  • Environment
  • External Relations
  • Food Safety
  • Foreign and Security Policy and Defence
  • General and Institutional Affairs
  • Home Affairs
  • Humanitarian Aid
  • Information Society
  • Internal Market
  • Justice and Fundamental Rights
  • Public Health
  • Research and Technology
  • Sport
  • Taxation
  • Trade
  • Trans-European Networks
  • Transport
  • Youth

    Membership and affiliation

European Centre for Public Affairs
Public Affairs Council
British Chamber of Commerce Belgium
European Association of Communication Directors
Belgian PR Consultants Association

    Financial data

01/2014  -  12/2014

< 9,999 €

< 99,999 €

We didn't implement representation activities vis-à -vis the EU institutions for clients last year.

No funding received from the EU institutions during the last closed financial year.

    Code of conduct

By its registration the organisation has signed the Transparency Register Code of Conduct.