Registrant : Organisation or self-employed individual
| Name/company name: |
Mars Incorporated |
| Acronym: |
Mars
|
| Legal status: |
Incorporated Family of Companies (privately owned)
|
| Website address: |
http://www.mars.com
|
Sections
| Section: |
II - In-house lobbyists and trade/professional associations |
| and more precisely: |
Companies & groups |
Person with legal responsibility
| Surname, Name: |
Ms
Anne-Marie Poliquin
|
| Position: |
General Councel Mars Europe |
Permanent person in charge of EU relations
| Surname, Name: |
Mr
Fritz Schroeder-Senker
|
| Position: |
Corporate Staff Officer Public Affairs Europe |
Contact details:
| Contact details of organisation's head office: |
6885 Elm Street
McLean 22101-3810
UNITED STATES
|
| Telephone number: |
(+1) 7038214900 |
| Fax number: |
(+) |
| Other contact information: |
Public Affairs Europe
Mars Incorporated
Kleine Kloosterstraat 8
1932 Sint-Stevens-Woluwe
Belgium
|
Goals / remit
| Goals / remit of the organisation: |
Mars is a family owned company with more than 70,000 associates in 365 locations across 71 countries committed to delivering the best quality in chocolate products, teas and coffees, wholesome food, pet care, gum and confections. Mars' products include global iconic brands such as: PEDIGREE, WHISKAS, ROYAL CANIN, BANFIELD PET HOSPITAL, M&M'S, SNICKERS, MARS, EXTRA, ORBIT, UNCLE BEN'S. Mars'net sales in 2010 were more than $ 30 billion. The business purpose, first expressed by Forrest E. Mars, Sr. in the early 1930s, is to create mutual benefits for all stakeholders. Mars' work and engagement is based on five principles namely quality, responsibility, mutuality, efficiency and freedom.
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The organisation's fields of interests are:
|
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Number of persons engaged in activities falling under the scope of the Transparency Register
| Number of persons: |
4
|
|
Complementary information:
|
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Persons accredited for access to European Parliament premises
Activities
Main EU initiatives covered the year before by activities falling under the scope of the Transparency Register:
|
The main EU initiatives that Mars follows and engages in is EU food law, environment (e.g. sustainable production and consumption), agriculture (e.g. CAP), development and trade
|
Fields of interest for e-mail alerts on consultations and roadmaps;
| Fields declared by the organisation: |
- Agriculture and Rural Development
- Audiovisual and Media
- Climate Action
- Competition
- Consumer Affairs
- Customs
- Development
- Economic and Financial Affairs
- Employment and Social Affairs
- Enterprise
- Environment
- Fisheries and Aquaculture
- Food Safety
- General and Institutional Affairs
- Internal Market
- Public Health
- Research and Technology
- Taxation
- Trade
|
Networking
Information on (i) organisation's membership of any associations/federations/confederations or (ii) relationships to other bodies in formal or informal networks.
|
AIM
AmCham Europe
CAOBISCO
CIUS
EF&DC
EUPledge
EUROPEN
FEDIAF
FoodDrinkEurope
World Federation of Advertisers (WFA)
ICGA
ISA
CER
ECPA
EPC
|
Financial data
| Financial year: |
01/2011
-
12/2011
|
|
Estimated costs to the organisation directly related to representing interests to EU institutions in that year:
|
200000
€ - 250000
€
|
|
Amount and source of funding received from the EU institutions in financial year n-1 of registration
|
|
Procurement:
|
0 €
|
|
Grants:
|
0 €
|
Other (financial) information provided by the organisation:
|
The financial declaration does not take into account membership fees for trade associations and fees paid to agencies listed in the register, in order to avoid double counting of budgets.
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