Registrant : Organisation or self-employed individual
Sections
| Section: |
II - In-house lobbyists and trade/professional associations |
| and more precisely: |
Companies & groups |
Person with legal responsibility
| Surname, Name: |
Mr
Douglas Goare
|
| Position: |
President of McDonald's Europe |
Permanent person in charge of EU relations
| Surname, Name: |
Mr
David Coleman
|
| Position: |
Director, European Public Affairs |
Contact details:
| Contact details of organisation's head office: |
3 Boulevard du Théâtre
Geneva 1204
SWITZERLAND
|
| Telephone number: |
(+32) 27371150 |
| Fax number: |
(+) |
| Other contact information: |
McDonald's Europe
Boulevard du Régent 45-46
1000 Brussels, Belgium
|
Goals / remit
| Goals / remit of the organisation: |
With more than 7,200 restaurants in 40 European countries, employing approx. 415,000 people and serving more than 14 million customers a day, McDonald’s Europe is dedicated to offering its customers a wide variety of high quality menu options at an affordable price which complement a balanced lifestyle.
We aim to assist as appropriate European decision-makers and opinion-formers in making informed decisions and contributing to knowledgeable debates by sharing in transparent manner relevant information and our business expertise in areas of public policies where we are able to input usefully.
|
|
The organisation's fields of interests are:
|
- sub-national
- national
- European
- global
|
Number of persons engaged in activities falling under the scope of the Transparency Register
| Number of persons: |
2
|
|
Complementary information:
|
David Coleman, Director European Public Affairs, McDonald's Europe
Serge Thines, Consultant European Public Affairs, McDonald's Europe
Both employees do not work fulltime on EU issues as their roles also encompass global issues, support to McDonald's Europe markets and services to McDonald's Europe business units.
|
Persons accredited for access to European Parliament premises
Activities
Main EU initiatives covered the year before by activities falling under the scope of the Transparency Register:
|
|
Fields of interest for e-mail alerts on consultations and roadmaps;
| Fields declared by the organisation: |
- Agriculture and Rural Development
- Audiovisual and Media
- Climate Action
- Communication
- Competition
- Consumer Affairs
- Culture
- Customs
- Economic and Financial Affairs
- Education
- Employment and Social Affairs
- Energy
- Enlargement
- Enterprise
- Environment
- External Relations
- Fisheries and Aquaculture
- Food Safety
- General and Institutional Affairs
- Home Affairs
- Humanitarian Aid
- Information Society
- Internal Market
- Justice and Fundamental Rights
- Public Health
- Regional Policy
- Sport
- Taxation
- Trade
- Transport
- Youth
|
Networking
Information on (i) organisation's membership of any associations/federations/confederations or (ii) relationships to other bodies in formal or informal networks.
|
-American Chamber of Commerce to the EU
-European Modern Restaurant Association (EMRA)
-Society of European Affairs Professionals (SEAP)
-Strategis Communications (Consultancy fees to Strategis Communications are included in McDonald's Europe estimated cost to direct representation of interests to EU institutions)
-World Federation of Advertisers (WFA)
|
Financial data
| Financial year: |
01/2011
-
12/2011
|
|
Estimated costs to the organisation directly related to representing interests to EU institutions in that year:
|
100000
€ - 150000
€
|
|
Amount and source of funding received from the EU institutions in financial year n-1 of registration
|
|
Procurement:
|
0 €
|
|
Grants:
|
0 €
|
Other (financial) information provided by the organisation:
|
Estimated costs have been calculated in accordance with SEAP guidelines.
|
|
