The concept of ‘omni-channel management’ is gaining popularity in the private sector and increasingly in the public sector, as well as a small number of public employment services (PES).
It is an integrated way of thinking about people's relationships with organisations. It concerns customer interaction via ‘touch-points’ that do not pre-define different communication channels. Rather than working in parallel, communication channels are designed to provide a seamless and consolidated cross-channel experience.
Want to learn more? Download the paper on PES multi-channel strategy.
For a wide range of information on the organisation and services of PES in Europe, visit the PES Knowledge Centre.