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MEDIA RELATIONS

Learn more about media relations

Contributing to the media is different from preparing scientific or commercial papers and presentations. Several resources available on the World Wide Web help to explain the differences and offer useful tips:

Communicating science news

Managing media relations

More useful information about how to manage media relations can be found at:

  • RTD Info– The September 2002 edition the Research DG publication RTD info was devoted to discussion of the relationship between science and the media. It contains viewpoints and comments from the two sides
  • SCIDEV(Science and Development Network) – SCIDEV.Net is a free-to-view website providing news, views and information on science and technology in the developing world. By registering (free), you can access its useful e-guide to science communication – which includes hints on dealing with the media, and gives contact details for relevant organisations, discussion groups and journalists.µ
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Why communicate via the mass media?
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Basic principles
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Produce an effective press release
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Organise a successful press conference
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Build good relationships with journalists
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How to get on TV
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Evaluate results
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Learn more about media relations

 

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Why communicate via the mass media?
bullet
Basic principles
bullet
Produce an effective press release
bullet
Organise a successful press conference
bullet
Build good relationships with journalists
bullet
How to get on TV
bullet
Evaluate results
bullet
Learn more about media relations