Worldcoo helps NGOs raise funds through online tool on e-commerce sites

Would you be willing to add 1 EUR to your online purchases to support charity projects? EU-funded Worldcoo makes this possible with a simple click, by adding a widget - a small application - on a commercial website and offers you to chip in for charity or environmental projects run by NGOs, just before you check out your online shopping basket.

Countries
Countries
  Algeria
  Argentina
  Australia
  Austria
  Bangladesh
  Belarus
  Belgium
  Benin
  Bolivia
  Brazil
  Bulgaria
  Burkina Faso
  Cambodia
  Cameroon
  Canada
  Cape Verde
  Chile
  China
  Colombia
  Costa Rica
  Croatia
  Cyprus
  Czechia
  Denmark
  Ecuador
  Egypt
  Estonia
  Ethiopia
  Faroe Islands
  Finland
  France
  French Polynesia
  Georgia

Countries
Countries
  Algeria
  Argentina
  Australia
  Austria
  Bangladesh
  Belarus
  Belgium
  Benin
  Bolivia
  Brazil
  Bulgaria
  Burkina Faso
  Cambodia
  Cameroon
  Canada
  Cape Verde
  Chile
  China
  Colombia
  Costa Rica
  Croatia
  Cyprus
  Czechia
  Denmark
  Ecuador
  Egypt
  Estonia
  Ethiopia
  Faroe Islands
  Finland
  France
  French Polynesia
  Georgia


 

Published: 23 May 2018  
Related theme(s) and subtheme(s)
Information societyE-Commerce  |  Information technology
Research policyHorizon 2020
SMEs
Countries involved in the project described in the article
Spain
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Worldcoo helps NGOs raise funds through online tool on e-commerce sites

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© Panuwat - fotolia.com

Since 2012, Worldcoo has helped over 100 projects from more than 40 different NGOs across 26 countries. More than 98.000 people have directly benefitted from these donations. And UNICEF has made Worldcoo their online global strategy partner.

With their application, Widget2.0, Worldcoo is bringing together e-retailers, e-banking and e-shoppers in full transparency and encouraging the take up of corporate social responsibility in businesses. Companies can choose the project they want to support.

Worldcoo is a Barcelona-based social enterprise founded in 2012. It received SME Instrument funding in 2016 to bring it's project to the next level – Widget3.0 Until now the company could target 6% of the e-commerce market in Europe because the current technology lacks some features needed for bigger e-retailers and e-banking transactions. The Phase 2 grant will help scale-up the system and automatize some of the processes used. The company has won several awards like La Iniciativa de e-commerce solidario in November 2014 and Premios Nacionales e-commerce in April 2015. In June 2015 Worldcoo won Best Social Initiative in a Digital Environment in e-commerce and was certified Best for the World 2016 by B Corp (a non-profit organisation part of the movement promoting business as a force for good).

Project details

  • Project acronym: WIDGET 3.0
  • Participants: Spain (Coordinator)
  • Project N°: 711367
  • Total costs: € 1 285 005
  • EU contribution: € EUR 899 503
  • Duration: From 1 February 2016 to 31 January 2018

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