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Projects :: SAFER INTERNET IS AN-HELP

SAFT

SAFER INTERNET IS AN-HELP: Samfélag, fjölskylda og tækni (SAFT) / Community, family and technology

To devise a targeted awareness campaign for internet and new media safety in Iceland building on previous efforts in promoting safe and enjoyable internet use.

The objective of the project is to devise a cohesive and a targeted awareness campaign for internet and new media safety in Iceland. Activities planned will build on previous efforts in promoting safe and enjoyable internet and new media use. The key target groups are children, parents, teachers, industry and national policy-makers.

The campaign which is called Samfélag, fjölskylda og tækni, acronym SAFT (community, family and technology), will use the most appropriate media, taking into account best practices of previous awareness work nationally and experiences in other countries. An already established partnership with key national stakeholders (i.e. educators, government agencies, press/media, consumers, parent associations and the industry) will provide guidelines and support for developing educational materials and awareness campaigns. SAFT will also co-operate with other national nodes by exchanging information about best practices, participating in meetings and designing and implementing a European wide approach in reaching the target groups, adapted as necessary for national linguistic and cultural preferences. 

The awareness focus will be on net-ethics, social network sites, source criticism, mobile phone-, internet-, and computer/online game-use with education models (including peer-to-peer modules), media campaigns, brochures and posters. A story book will be produced and delivered to all kindergartens and primary and secondary classes of elementary schools in Iceland. Teaching material will be sent to all elementary schools in Iceland in collaboration with life-skill and information technology teachers.

Special focus will be on establishing a clear and active role for the Youth Panel. The panel will meet regularly and play an active role in producing and implementing teaching modules and campaigns.

“Train the Trainer” meetings will be held across Iceland with teachers as the main target group. At least two national campaigns are planned, one concerning internet filtering and the other concerning net ethics, social networking sites and grooming.

The SAFT website will continue to function as the main portal for support or information on children’s save use of the internet and new media.

Contact information

JONSSON Gudberg
Suourlandsbraut 24
108 Reykjavik
Iceland
Tel. +354 5627475
Fax. +354 5627478

Participants

Coordinator: HEIMILI OG SKOLI-LANDSSAMTOK FORELDRA, ICELAND

Participating partners:

Organisation Country
HEIMILI OG SKOLI-LANDSSAMTOK FORELDRA ICELAND
LYOHEILSUSTOO ICELAND
CAPACENT EHF ICELAND

Last update: 10/03/2011

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