The European Commission has implemented several actions to boost the competitiveness of small businesses in the European tourism sector, integrate them into global digital value chains, and improve their ability to create more jobs.
This pilot series of webinars is designed to provide guidance on digital issues to small and medium-sized enterprises (SMEs) in the tourism industry. Led by industry experts, the webinars examine recent trends in tourists' use of technology to discover, plan and share their travel experiences.
Topics covered include:
A Digital Tourism Network has been launched that will comprise representatives from the industry and EU countries to discuss how to boost the innovation capacity of tourism entrepreneurs, especially SMEs. The work of the Network will feed into the tourism policy priorities announced by Commissioner Elżbieta Bieńkowska.
The Network will:
The tourism representatives will come from the public and private sector, from both digital and non-digital backgrounds.
The Tourism Business Portal is a one-stop-shop to improve the establishment, management, promotion, and expansion of businesses. It includes plenty of articles, tutorials, online tools, and links to best practices to help entrepreneurs learn about the management of a tourism business in the digital era.