Business Innovation Observatory

Business Innovation Observatory



The Business Innovation Observatory provides regular evidence on the latest innovative trends in business and industry, including how innovative solutions are developed and brought to market, as well as their impact on the economy.

The Observatory has been set up to identify innovation trends and insights to be investigated through:

  • case studies, covering the success stories of a range of innovative companies
  • videos, showcasing a selection of the case study companies and the key lessons learnt
  • reports, drawing on the case studies and workshop outcomes and providing related policy recommendations
  • workshops to engage the business community, policy makers, industry experts and academia on key business innovation trends.


The objectives of the Business Innovation Observatory are to:

  • identify the latest innovation trends emerging in the European institutional, political, legal, and socio-economic context – for example, the Internet of Things and clean technologies
  • identify the dynamics of good business practices of innovative companies, with a special focus on small and medium-sized enterprises (SMEs)
  • understand the barriers to innovation and propose policy tools to overcome them
  • nurture 'win-win' relationships between entrepreneurs, policy makers, innovation facilitators and researchers
  • enhance awareness of the latest business innovation trends, success stories, and related business opportunities and barriers, through case studies, trend reports and workshops/conferences
  • disseminate the project's findings via the website and social media tools of the Directorate-General for Internal Market, Industry, Entrepreneurship and SMEs.