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Creating a quality brand

A quality brand for regional tourist products can help visitors identify the best services, not only in terms of quality, but also in terms of respect for local traditions.

Examples of implementation

Clonakilty district (Ireland – 2007)

The fuchsia, a plant associated with West Cork, has been chosen as a symbol of quality for the food and tourism products of the region.

Last update: 18/10/2012 | Top