A single market for services
Creating a single market for the service sector - one of the main drivers of Europe's economy - relies largely on the opportunities available for businesses to provide and access services in the EU.
Thanks to the EC Treaty, European businesses are entitled to freely establish and provide services wherever they are in the EU. This means they can set up shop in another EU country or supply services to another EU country without having to change location.
The services Directive adopted in December 2006 by the Council and the European Parliament reinforces these rights. When it comes into force in all 27 member countries by the end of 2009, it will break down the legal and administrative barriers that service providers face when trying to set up or supply services elsewhere.
To complete the single market swiftly and effectively, the EU has also put in place certain legal measures to cover the key aspects - general interest services, recognition of professional qualifications, financial services, postal services, pharmacy services.
The tourist industry is one of the main areas of activity in the service sector. Indirectly tourism generates more than 10% of the EU's Gross Domestic Product and provides about 12% of all jobs. To remain an attractive tourist destination, the EU is encouraging businesses to strive for perfection by adopting high standards, embracing innovation and providing environmentally sound services.
More information on tourism can be found on the tourism section of the European Commission's Enterprise and Industry website and detailed information on the single market for services on the European Commission's Single Market website.