Industrial innovation

European Design Innovation Initiative

In line with the commitment taken in the Innovation Union, the European Commission has launched in 2011 the European Design Innovation Initiative (EDII) to exploit the full potential of design for innovation.

The goal of the initiative is to:

raise the awareness of design as a driver of innovation in Europe
enhance its role as a key discipline to bring ideas to market transforming them into user-friendly and apealing products, processes or services by enterprises and public services in the EU.

European Design Leadership Board was be set up to steer the initiative. To ensure the crucial link between design and innovation, the Board is composed of members with diverse backgrounds (i.e. business sector, higher education, designers, national and regional agencies promoting design and innovation).

The Leadership Board, together with the Secretariat of the European Design Innovation Initiative (chosen following the call for tenders) and the European Commission will develop a joint vision, priorities and actions to better integrate design into innovation policy.

MEMBERS OF THE EUROPEAN DESIGN LEADERSHIP BOARD

BEDA - Bureau of European Design Associations - Deborah Dawton, President Deborah Dawton's CV [40 KB]
UEAPME – European Association of craft, small and medium-sized enterprises represented by Gerin Trautenberger, Chief Executive Officer of Microgiants Industrial Design GMBH - member of UEAPME Gerin Trautenberger's CV [46 KB]
TAFTIE – the European Network of Innovation Agencies - represented by Andrea Siodmok, Technology Strategy Board - member of TAFTIE Andrea Siodmok's CV [63 KB]
German Design Council, Andrej Kupetz, Chief Executive Officer Andrej Kupetz's CV [40 KB]
Barcelona Design Center, Isabel Roig, Director general Isabel Roig's CV [44 KB]
Hungarian Design Council, Dr. Miklós Bendzsel, Chairman Miklós Bendzsel's CV [44 KB]
Christian Bason, MindLab Copenhagen Christian Bason's CV [40 KB]
Giovanni Antonio Cocco, Managing Director ISNART S.c.p.A, Istituto Nazionale Ricerche Turistiche Giovanni Antonio Cocco's CV [41 KB]
Rachel Cooper, Professor of Design management, Chair of Lancaster Institute for the Contemporary Arts and Chair of Imagination Lancaster Rachel Cooper's CV [93 KB]
Olli-Pekka Kallasvuo, Chairman of the Committee supporting World Design Capital Helsinki 2012; former President and CEO of Nokia Corporation Olli-Pekka Kallasvuo's CV [44 KB]
Stefano Marzano, Chief Design Officer and a member of Group Management of Electrolux Group Stefano Marzano's CV [48 KB]
Klemens Rossnagel, responsible for Design Research Audi Group Klemens Rossnagel's CV [44 KB]
Livia Tirone, TIRONE NUNES, Founder of TIRONES NUNES dedicated to designing and promoting "bio-climatic" & "sustainable buildings" Livia Tirone's CV [47 KB]
Roberto Verganti, Professor in Politecnico di Milano Roberto Verganti's CV [47 KB]
Thierry Wasser, Perfumer, Guerlain Thierry Waser's CV [45 KB]