Square Brussels meeting centre - The Arc
Mont des Arts - 1000 Brussels - (Belgium)
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Are you in the tourism business and wonder how to better link up to your business partners, in a quick, reliable and efficient way? The TOURISMlink initiative, launched and funded by the European Commission DG Enterprise and Industry under the CIP program offers solutions to stimulate the smart use of digital technologies and boost your competitiveness.
The TOURISMlink conference will present the concept, results and business model of the TOURISMlink initiative and discuss the creation of a unified European market of thematic and regional tourism offers with a common messaging language. More specifically it will:
- Provide an insight of the work and achievements so far, as well as the plans for the future;
- Launch a debate between the broader tourism sector and tourism IT providers on the high potential of digital technologies along the tourism value chain and the promising role of TOURISMlink.
- Consider the role of digital technologies in successfully marketing a destination and increase its competitive advantage, and the challenge to overcome the fragmentation of the sector by integrating and strengthening the local tourism value chain.
Don’t miss the chance to hear more about the future of tourism distribution and register now (attention: registration closes on June 16th).