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Train-the-Trainer for SME Intermediaries

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Event date: 20/03/2014
Location: Meeting Room of the European Chamber of Commerce Unit 2204 Shui On Plaza
333 Huaihai Zhong Road - 200021 Shanghai - (China)
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European companies interested in entering the Chinese market or already active in China, often have concerns about how they can protect their intellectual property rights (IPR), though they may not be aware of the channels through which they gain this much needed knowledge.

In order to support this internationalisation, the Helpdesk has developed a training session which will give staff of SME intermediary organisations a jargon-free and practical approach to dealing with IPR challenges in China. The training is conducted by the Helpdesk in-house IP expert Valentina Salmoiraghi. Attendees are encouraged to ask their questions during the presentation. By actively participating in this training, attendees will gain the knowledge required to answer IPR-related questions from their network accurately and confidently.

Date: Thursday 20 March 2014

Time: 3.00pm - 5.30pm

Language: English

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