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Putting gender on the map of European regional policy
October 2007
Amongst the 150 workshop of this year's Open Days one was focused on
integrating the gender perspective into local and regional policies. True to the
slogan of this European Week of Regions and Cities the workshop showed how
policy makers, business leaders and gender quality experts are "making it
happen" and how gender mainstreaming can boost territorial development.
The message reached key people who are in a position of adopting the EQUAL
good practices and tools in their own context. 99 participants were counted.
They came predominantly from local and regional governments and administrations.
Gender equality bodies and experts were a minority, and a substantial group of
economic development agencies, chambers of commerce and business consultancies
indicates that gender mainstreaming is gradually considered as a management tool
outside of gender equality policies. The presence of representatives of
national ministries of finance and economy from several new Member States seems
to point in the same direction.
Chaired by
Bettina Vollath, Regional Minister for Education, Youth and Women from
Styria (Austria) key players from Ireland, Finland and Poland shared successful
strategies and tools. The contributions mirrored different stages of development
and approaches that currently exist in the EU.
- Gender equality policies as an integral part of all policy areas mainly
implemented in the Nordic countries and are particularly well developed in
Sweden. This has been achieved through systematic and comprehensive
implementation of gender mainstreaming over an extended period of time.
However, in the framework of EQUAL other Member States are following suit.
- The gender dimension is being introduced into a continuously growing
number of policy areas. Throughout the EU this development can be observed
in different portfolios at national, regional and local level, education and
training systems, research and development, economic sectors and also in the
activities of the civil society.
- Under the heading "diversity" a growing number of Member States is
integrating gender issues in their wide-scale anti-discrimination and equal
opportunities policies. "Diversity management" is increasingly used as a
personnel development tool in the business world.
Gendering a region in Austria
The Austrian Region of Styria is an impressive example of both the first and
the second stage. Minister Vollath explained how two EQUAL projects brought
about change. In fact, the projects had managed to anchor gender mainstreaming
in regional employment and inclusion policies, in local government and
administration as well as in a group of private sector companies. These
encouraging results led the Styrian Government to agree to Vollath's proposal of
integrating the gender perspective into all regional policies. Across party
lines, the Styrian Parliament opted for a three-year- programme to initiate and
support gender mainstreaming in all ministries. Styria's Prime Minister declared
the endeavour one of his own priorities. "There is no such thing as gender
neutrality. Every policy area, every decision, every measure has an
impact on citizens and that means on women and men", says Bettina Vollath.
"Due to past discrimination and different realities of women and men this
impact is not the same. We are taking account of that fact by starting our
activities in policy fields where gender gaps are particularly deep and
persistent or by tackling them through specific actions for women."
Heide Cortolezis, gender adviser to Styria's Government adds that
decision-makers and practitioners in fields usually regarded as gender neutral
are now being supported to incorporate gender aspects in the region's economic
development and innovation policies, its tourism strategy as well as in public
transport and spatial planning.
A gender equality structure as part of the Irish National Development Plan
Anne-Marie Gauran, policy analyst and ex-head of Gender Equality Unit (GEU)
within Ireland's National Development Plan (NDP) presented the experience of a
dedicated structure, set up to influence the implementation of the European
Structural Funds, in particular the ESF. During the last programming period
(2000-2006) the GEU built up a comprehensive support system to gender mainstream
the policy areas covered by the NPD. An important part of this task was the
development of tools such as gender impact assessments (GIA) that – applied to
intended measures – indicate the impact on women and men; gender disaggregated
statistics and gendered indicators; gender fair criteria for the selection of
projects and concepts for monitoring and evaluation. Moreover, through so-called
poverty and rural proofing the unit contributed to assessing the effects of ESF
measures on the situation of other disadvantaged groups. Strategies to bring on
board political decision-makers and senior administrators, capacity building
activities that targeted the staff responsible for implementing ESF programmes
and even one-to-one advice were developed and used. Even if the new Irish
Government decided that the GEU will cease to exist, Anne-Marie Mc Gauran is
convinced that a specific structure is highly useful to make things happen. "We
succeeded to raise the awareness of a large number of people and to build up
gender mainstreaming competencies throughout the country. This is a only a
beginning", she states. "In the future we need more senior political
decision-makers drive the process. And we need sanctions if ESF programmes do
not live up to what is incorporated in the Regulations in terms of gender
equality. Making gender mainstreaming a condition for receiving funding from the
ESF performance reserve would be a good point to start with."
Equality planning in Finland
In Finland gender mainstreaming is often called equality planning,
particularly when used as a management tool in the private sector companies. For
Järmo Salminen , the Executive Manager of Planar Systems Finland, gender
equality is not only a requirement of Finnish legislation, but also an economic
must for the US based high tech company. "As responsible leader of operations
in Europe I am bound to maximise profits and to use all opportunities to make
our share holders happy", he says, "Leaving the potential of women
untapped would be against business interests." Together with three other
enterprises Planar was selected to pilot equality planning in the Finnish ICT
sector in the framework of EQUAL. An equality team was set up at Planar that
assembled women and men from all job categories and age groups. Management and
team agreed on equality objectives that were translated into personnel policies.
These guarantee equal treatment when it comes to recruitment, career options,
promotion and reward systems, zero tolerance to any kind of harassment related
to gender, age, religion, ethnic background or sexual preference as well as
equal pay for work of equal value. Since most female employees believed to
suffer wage discrimination, full transparency of the company's pay system was
established. Every three months a staff meeting is held and new developments in
Planar's policies and market strategies are communicated. Obviously checking
results against the equality goals and proposals for further improvements are
part of the exercise.
Capacity Building in Poland
In the framework of EQUAL Poland has undertaken a huge effort to integrate a
gender perspective in project activities. Partnership agreements of 100 projects
were analysed and found lacking in terms of understanding the concept of gender
mainstreaming and mastering the necessary methodology.
Agnieszka Siekiera from the EQUAL National
Support Structure reported how an awareness raising and training programme
changed the situation. Building on the achievements and tools generated by two
EQUAL projects focusing in gender equality, a training model was created. It
enabled all EQUAL project coordinators to integrate gender aspects into project
management. A training scheme for trainers is also part of the model as is a
website providing lots of information and tools and a highly pro-active network
of trainers. This network plays a crucial role for enrooting gender
mainstreaming in the projects and in the organisations which form these
partnerships. "It is not that one person travels to Warsaw to participate in
a workshop, but a team of two trainers spends two full days with all members of
an EQUAL partnership at their place ", explains
Marta Rawłuszko, gender expert at UNDP Poland and manager of the Gender
Index project. She emphasises that this approach helps to engender a common
learning experience and to tailor the training to the needs of the different
people and organisations. So far 1.500 people from over 600 organisations were
trained. The method will be used by the ESF Management Authorities and Support
Structure to raise awareness of future project promoters and to include gender
mainstreaming into project cycle management which is considered as key tool for
ESF implementation.
The pioneering role of EQUAL and the ESF
Panellists agreed that EQUAL and/or ESF funding helped to develop and
implement all those activities and also the strategies to disseminate them
across Europe. They underlined the need to make gender mainstreaming tools
available for programme and project managers and to work on transferring them to
other countries and contexts. This is also the remit of the Community of
Practice on Gender Mainstreaming (GM CoP) that was founded a year ago by
Finland, Ireland, Italy, Portugal, Spain and the two regions of Flanders
(Belgium) and Styria (Austria). The CoP has launched an
Internet platform that
is designed as both a virtual meeting and exchange place and a warehouse
stocking an increasing a wealth of gender mainstreaming tools.
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