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Bridging the gap between enterprise and social policy

July 2007

'Putting the heart into the Lisbon process', the EQUAL policy forum on inclusive and social entrepreneurship, held in Hanover on 4-6 June 2007, successfully brought the ideas of entrepreneurship and social inclusion together in a way not seen before. It laid the foundations of a platform for inclusive entrepreneurship in the new Structural Funds programming period.

The Forum venue, the imposing Kuppelsaal of Hanover Congress Centre, reminded delegates of the Roman Pantheon

Entrepreneurship can certainly be a tool for inclusion, as Gerd Andres, Parliament­ary Secretary of State for Employment, made clear in his opening speech. "Germany is a country of start-ups," he declared. "We see 500,000 new businesses founded each year – and half of them are started by unemployed people. EQUAL is there to help them."

Nikolaus G. van der Pas

Nikolaus van der Pas, Director-General of the Employment, Social Affairs and Equal Opportunities DG of the European Commission, agreed. Referring to the insistence of the EU's Spring Council meeting in March that we must make the social aspect of the Lisbon strategy visible, he was keen to ensure the work of the 700 EQUAL partnerships focussing on entrepreneurship is not wasted. "To continue their work till 2013, I believe we need to build a platform for inclusive entrepreneurship in the new Structural Funds period," he said. "We need to make start-ups by so-called 'disadvantaged' people a normal thing, and transnational work is an important part of achieving that." His suggestion was warmly supported.

The evidence was there to back up the case. Raimund Becker, member of the executive board  of the Bundesagentur für Arbeit (Federal Employment Agency), which spends €2.3 bn a year to help start-ups, noted that two years later 70% of them are still in business. Maria Nowak told the story of French microcredit organisation ADIE (Association pour le Droit à l'Initiative Economique) which, since its start as a voluntary organisation 19 years ago, has helped more than 40,000 people with its 'enterprise escalator' to set up in business for themselves. "One-third of France's new jobs come from start-ups," she said. Danielle Benn, Rachel Bonar and Clarence Dosoe, with their coach Paul Eric Busropan from the Women@Work in Action project in Amsterdam Zuidoost, gave a first-hand account of learning to be an entrepreneur. Not to mention the 35 speakers who contributed their experience to the forum's workshops.

Challenge - solution - strategy

The forum attracted 220 participants from 26 countries. They took part in 15 workshops, arranged in a logical three-stage progression. The first session examined what the challenges are – urban unrest, rural decline, industrial restructuring, activation, severe exclusion and public service reform – which inclusive entrepreneurship can help to answer. The second session showcased some of the solutions that have been tried around the EU – from France's widespread microcredit system to employee-owned homecare businesses in NE England. The third and final session considered how to put these solutions together to form coherent strategies for the future use of the structural funds.

How will these entrepreneurial strategies be taken forward? The Structural Funds Regulations 2007 – 2013 call for both the European Regional Fund (ERDF) and the European Social Fund (ESF) to promote entrepreneurship and social cohesion. In addition, the transnational cooperation facility of the ESF and the territorial cooperation programmes of the ERDF will support exchange of experience, networks, and the development of joint tools and methods. The European Social Fund has granted support for establishing an inclusive entrepreneurship platform and is has offered to continue its support.

Graham Meadows, recently retired Director General of the European Commission's Regional Policy DG, pointed out the dangers of leaving everything to mainstream politics and market forces. He sees an opportunity for inactive or unemployed people to generate a more stable income by becoming self-employed, and for part-time or informal businesses to develop into a registered full-time business. In addition, social enterprise is an underestimated doorway to enterprise. "There is a lot of work to do to change the minds of policy makers, in particular to make them aware that the promotion of inclusive entrepreneurship is an integral part of the Lisbon reform strategy." Gerhard Bräunling of the EQUAL unit in the Employment DG, stressed that Member States and regions have boosted efforts to include disadvantaged people in the workforce in order to raise the activity rate, one of the Lisbon targets.

Stephan Weil, Mayor of Hanover, welcomes forum participants in Hanover Zoo

According to Welsh MP and former cabinet minister, Alun Michael, we have to stop thinking in 'silos': "The Lisbon agenda is not just about China and broadband. We need to get out of our silo and make the most of the transformational possibility that social enterprise offers. We need to see the COPIE tool applied everywhere." Echoing the forum's title, he placed social enterprises at the heart of the Lisbon agenda, and pointed out the need for the Commission's Enterprise DG to take seriously issues such as the regulations on state aid and public procurement, which cause doubt in the minds of local policy-makers who want to make their purchasing more socially responsible. In workshop C3, the local council leaders from two contrasting areas – Nottingham in the UK and Östersund in Sweden – showed how it could be done, but lawyers, as Mr Michael noted, still find it too easy to advise "it's easier if you don't".

Enterprise can be an effective way to combat poverty, said Fintan Farrell of the European Anti Poverty Network (EAPN). "People at risk of poverty have ideas, and the social economy has the sort of networks that can make them work," he said. What worried him was the enormous gap between this reality and the high-tech supply-side rhetoric of the Lisbon agenda. "EQUAL has too often been at the margins of employment policy," he said. "We need to have high-level governmental structures at national and European level to support the social economy and make sure the work of EQUAL is carried on in the Structural Funds."

Jan Olsson, co-rapporteur of an opinion by the European Economic and Social Committee on Entrepreneurial Mindsets and the Lisbon Agenda, felt that entrepreneurship is far broader than simply creating new businesses. It should permeate all the strands of the Lisbon agenda – growth, jobs and also inclusion. He proposed that social enterprise should be included in the employment guidelines currently being drawn up for 2008-2010. He also wholeheartedly supported Mr Van der Pas's proposal to establish an Entrepreneurship for All platform. In Mr Olsson's view this must be a permanent, staffed structure, not an ad hoc one.

Sergio Arzeni, head of the OECD's LEED (Local Economic and Employment Development) programme, felt that although entrepreneurship was recognised as one of the four 'pillars' of the European employment strategy when it was adopted in Luxembourg in 1997, what is missing is the local dimension. "Even in a country like Britain with a low rate of unemployment measured nationally, pockets can still exist in towns like Bradford where unemployment is 30%," he noted. "We need more area-based strategies against unemployment." Mr Arzeni noted that the OECD Ministerial Conference two weeks previously had issued a statement to the effect that innovation is not just something technical, but has a social dimension, and that social capital is important. He deplored the tendency to place social enterprises in the 'uncompetitive' category. "We have to overcome this," he said to applause.

The community of practice on inclusive entrepreneurship -  COPIE

Peter Ramsden, one of the COPIE experts, explained how ESF managers from Flanders, Germany, Spain and Portugal had launched a Community of Practice "to take the lessons from EQUAL, put them into a usable format and take them into the next round of the Structural Funds". Wales, France, Wallonia, the Netherlands and Greece are also participants in what can be considered as an embryonic "platform for inclusive entrepreneurship" of the kind recommended earlier by Mr van der Pas.

The members of COPIE know that EQUAL projects have tried out many innovative solutions, but they feel that there is a risk that these will be forgotten unless a better link is built between good practice at project level and mainstream policy at local, regional, Member State and EU level. This is why they have developed and tested an action planning methodology based on a 'tool for inclusive entrepreneurship'.

The tool takes policy makers and practitioners concerned with entrepreneurship through a logical sequence of steps which helps them to identify the main gaps or challenges to the support system for entrepreneurship in the four main themes identified by EQUAL – from the point of view of specific groups. Armed with this knowledge, COPIE has developed a 'clickable matrix' which allows them to locate the good practices developed elsewhere to meet similar challenges in the four areas of culture and conditions, start-up support and training, access to appropriate finance, and consolidation and growth. Finally, they can bring both elements together to design an action plan or strategy for inclusive entrepreneurship for the next period.

In the future the aim is to expand the Community of Practice to include all those Member States and Regions that are interested in working on such action plans in the future round of the Structural Funds. So far the tool has been tested with success in Flanders, Germany, Wales, Spain and Portugal. It takes about 4-6 weeks to complete, and in addition to pin-pointing the key policy challenges for inclusive entrepreneurship in a particular region it provides a method of engaging policy makers, business advisors and entrepreneurs who otherwise would probably not speak to each other. During the pilots, most found the process enjoyable and thought-provoking.

Both the tool and the preliminary bank of 100 transferable 'products' can be consulted on the beta version of the COPIE website at www.cop.downloadarea.eu. At a follow-up meeting at the end of the conference, Paul Soto, one of the experts in entrepreneurship for EQUAL, explained that the aim was now to extend and consolidate COPIE in preparation for the next round of the Structural Funds: "By the end of the year we hope to improve the tool and bank of good practices and test them in more regions".

The way forward

In the forum's closing panel, Michael Heister from the Federal Ministry of Employment explained how Germany, which currently holds the EU presidency, intends to play an important role in promoting future European platforms and co-operation projects on inclusive entrepreneurship. Francisco Madelino, President of the Employment and Vocational Training Institute in Portugal, which takes over the presidency in July, insisted on the need to develop concrete instruments which "go beyond the macro and meso levels" and bring out the full potential that local economies can play in the Lisbon Strategy.

 

  • For more information on the Community of Practice on Inclusive Entrepreneurship, see www.cop.downloadarea.eu
  • Full documentation from the policy forum on inclusive entrepreneurship is available at: www.eu2007.bmas.de
  • New ! Reflections on the Hannover Policy Forum 
  • Back to the article before the Conference

 

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