Digital Agenda for Europe
A Europe 2020 Initiative

Digital Agenda: Most Member States comply with the rules on promotion of European works, but prefer showing local programs

Article
The European Commission yesterday adopted its first report on the promotion of European works in EU television and on-demand audiovisual media services for the period 2009-2010. Almost 65% of TV programmes shown in Member States are of EU origin, meeting rule requirements (the Audiovisual Media Services Directive) for both television and on-demand services. However the majority of these European works are domestic works – meaning TV stations and video on-demand services overwhelmingly prefer showing local, nationally created programmes; the proportion of independent productions on television is declining.
Share this