The international audiovisual landscape has changed significantly over the last two decades, notably from the impact of technological developments like multi-channel digital television, digital cinema projection and video on demand. In some foreign markets this has created strong financial growth and promising investments and consequently, a growing demand for more audiovisual content.

The key challenge for the future MEDIA Mundus Programme is therefore to address the needs of the audiovisual industry in order to adapt to the new context, and to help it find new ways of creating value and driving revenues on international markets. This was the subject of a public consultation in early 2011 to gather input on the next round of the MEDIA Mundus programme after 2013.

Results of the online consultation pdf - 649 KB [649 KB] on the future of MEDIA Mundus programme.

This online consultation was just one part of the wider public consultation, responses to which were taken into account in the Commission's proposal for a new Creative Europe programme (to be adopted by the European Parliament and Council), following an assessment of possible social, economic and environmental impacts.

In the interests of transparency, organisations were invited to provide the public with relevant information about themselves by registering in the Interest Representative Register and subscribing to its Code of Conduct. If the organisation is not registered, the submission is published separately from the registered organisations.

MEDIA Mundus was developed with input from an earlier consultation in 2008 on the shape of the programme to follow the MEDIA International preparatory action.