Support for the transnational distribution of European films - Support to the international Sales Agents of European Cinematographic films.
The ‘Sales agent’ support scheme works in two phases:
- generation of a potential Fund, which will be calculated according to the performance of the company on the European market during the reference period (2007-2011),
- reinvestment of the potential Fund thus generated by each company; the Fund must be reinvested in two modules (two types of action) by 1 March 2014:
- minimum guarantees or advances paid for the international sales rights on new European non- national films;
- and/or in the promotion, marketing and advertising on the market of new non-national European films.
For the film to be eligible its first copyright must not have been established before 2007.