Extracts from the launch of the campaign "Quit Smoking with Barça" with the participation of John Dalli

Type: Summary of press conference   Reference: I-074546   Duration: 10:03:15  Lieu:
End production: 18/09/2012   First transmission: 18/09/2012
On 18 September 2012, John Dalli, Member of the EC in charge of Health and Consumer Policy, Sandro Rosell, President of FC Barcelona, and Jordi Monés i Carilla, Medical Director of FC Barcelona, announced the launch of the initiative "Quit Smoking with Barça", a breakthrough cooperation between the "Ex-Smokers are Unstoppable" campaign and FC Barcelona. The programme will be launched in mid-November at Barcelona's Camp Nou Stadium.

Only the original language version is authentic and it prevails in the event of its differing from the translated versions.
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TIME DESCRIPTION DURATION
10:00:00 Title 00:00:05
10:00:05 John Dalli, Member of the EC in charge Health and Consumer Policy, shaking hands with Sandro Rosell, President of FC Barcelona, and Jordi Monés i Carilla, Medical Director of FC Barcelona, and receiving a FC Barcelona t-shirt (6 shots) 00:00:42
10:00:47 General view of the press conference 00:00:02
10:00:49 Soundbite by John Dalli (in ENGLISH): The treat of smoking to EU citizens can not be overstated. Tobacco is the single biggest cost of avoidable death in the EU. 30 million people suffer from diseases caused by smoking such as cardiovascular diseases and chronic abstractive pulmonary diseases. Despite this figures almost a third, 28 % of EU citizens currently smoke. 00:00:31
10:01:21 Soundbite by Sandro Rosell (in CATALAN) saying that for all these reasons, for the health values that govern their club and because they want to protect everyone but especially children and they want this to be an example in the future to all communities of followers of football across Europe, they want to thank to the European Commission and Commissioner Dalli for choosing the FC Barcelona for this campaign. 00:00:40
10:02:01 Soundbite by Jordi Monés i Carilla (in ENGLISH): Thanks to the initiatives and persistence of the European Commission, we could say that at some point in the future, the people will hardly believe that in the past people could have been smoking. These days are closed and the most preventable risk factors nowadays for the health is close to being eradicated. 00:00:21
10:02:23 General views of the press conference (2 shots) 00:00:07
10:02:31 Soundbite by John Dalli (in ENGLISH): Barcelona was a very natural choice. We noticed that Barcelona has the vision and the power to send this message that we are sending trough our campaign "No smokers are unstoppable". They had already taken the decision to have their clubs and their stadiums smoke free. And we thought that it could be a good combination. We will have a public of over 40 millions people that follow Barca in Facebook, Twitter and social media. 00:00:44
10:03:15 Soundbite by John Dalli (in ENGLISH): So I think this should be an example to other football teams and people in sport that it is a healthy exercise, and a healthy environment and stopping smoking is a healthy initiative for all the supporters and all the people practising sport. 00:00:21
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