Visit of Mariann Fischer Boel and Androulla Vassiliou in a school in Cyprus

Type: Report   Reference: I-059222   Duration: 11:17:26  Lieu:
End production: 17/10/2008   First transmission: 17/10/2008
Healthy living and a balanced diet were the themes of the day on 17 October 2008 at the Elementary School of Limassol Panagia Triherousa, in Cyprus. Pupils hosted a visit by Mariann Fischer Boel, Member of the EC in charge of Agriculture and Rural Development, who came to the school to launch the informational campaign on the newly expanded European School Milk Programme. Under the slogan "Milk - Drink it up!", the information campaign aims to raise awareness about the benefits of milk consumption and the availability of EU funds to schools. Mariann Fischer Boel was joined by Androulla Vassiliou, Member of the EC in charge of Health, to kick off a series of entertaining and educative events and to talk with the pupils about the importance of a healthy, balanced diet that includes milk, milk products, fruits and vegetables. The visit also marked the opening of a Europe-wide photo competition where pupils are invited to submit pictures of how they and their friends enjoy dairy products and a healthy lifestyle. As 22 million children are considered overweight or obese and that number is expected to grow by 400,000 per year in the future, the EU has made it a priority to support good eating and nutritional habits. In this context, the EU School Milk Programme encourages children to consume dairy products as part of a balanced diet and to develop healthy eating habits. The School Milk Programme provides subsidies to schools and other educational establishments so that they can provide their students with selected dairy products. On 11 July 2008, responding to requests from the EP and the Council, the Commission expanded the School Milk Programme to increase the range of products it covers. In addition, whereas before it was not obligatory for Member States to include secondary schools in the programme, the new rules automatically give these schools equal access to apply for the subsidy.

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TIME DESCRIPTION DURATION
11:13:17 Title 00:00:04
11:13:22 Exterior view of the building 00:00:06
11:13:28 Cutaway of flags 00:00:06
11:13:34 Arrival of Mariann Fischer Boel, Member of the EC in charge of Agriculture and Rural Development 00:00:08
11:13:42 Cutaway 00:00:06
11:13:48 General view of the speech by Mariann Fischer Boel (4 shots) 00:00:42
11:14:30 School children performing a song (4 shots) 00:00:27
11:14:57 Mariann Fischer Boel preparing a healthy breakfast together with Neil Parish, Member of the EP, Androulla Vassiliou, Member of the EC in charge of Health, and children (5 shots) 00:00:52
11:15:49 Mariann Fischer Boel and Androulla Vassiliou making a round tour of the school's playground (13 shots) 00:01:37
11:17:26 Mariann Fischer Boel (in ENGLISH) saying that the main objective of the programme is to give the youngest kids in school very good habits that they hopefully carry with them into their future life to build up their bones, to make them strong so that they can do sports; on the school milk programme; saying that they have now increased the number of products that can be offered to kids; together with the school fruit scheme, it can make a nice package; it is also important to tell kids where the products are coming from: if it is local products or imported products; there are lots of opportunities to use this experience in the lessons in the schools; (2 shots) 00:01:18
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