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Toolbox
This toolbox and all the materials it includes have been created for the use of professionals throughout the entire food and farming sector.
If you are already a member of the organic farming sector, either directly or indirectly, you won't need to be convinced of its benefits for the environment, animal welfare, consumer confidence and society and the economy.
What you will need are effective tools to allow you to communicate these benefits to the general public. This toolbox provides you with easy and free-of-charge access to a variety of materials that you can use to achieve these goals and spread the organic farming message across the EU.
The key messages and slogans section contains the most important terms in which the EU organic farming promotion campaign is being expressed to its target groups.
read on
Marketing material provides downloads of all the essential brochures, leaflets, Power Point presentations, articles, posters and other printed materials. read on
You can reach the media using the radio and television material contained in radio and TV spots. read on
The photo list is a comprehensive image library containing pictures of organic production, processing and retailing for use in visual material. read on
And the information packages section collates the tools into packages for relevant target groups. read on
Terms of use
All content of this toolbox is the property of the European Commission, but may be used free of charge for the generation of promotional material concerning organic food and farming in the European Union.
National, regional or other organic farming logos may be added to the material, but the contents may not be altered in any other way. The material may not be used to promote brands (whether organic or not) or anything not related to organic food and farming.
Any abusive use of this material may be prosecuted.
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